Katie Webb Founder of Aila Teaches How To Launch A Sports Supplement Brand

Show Notes

I started Aila out of my frustration of the seemingly huge gap between the wellness world and “performance” world of fitness. I was waking up early before my 9–6 job most days and going to different workouts or training sessions but was spending too much money on coffee for a quick boost. I was really turned off by the traditional fitness supplement space and the ingredients and side effects that came with a lot of those products, so I wanted to create energy and recovery blends for active lifestyles like mine that were healthy and convenient.

Ex-advertising executive turned fitness trainer and founder, Katie Webb, teaches how to create a sport supplement brand.

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